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SEO & Images

by Joshua Unseth on May 2, 2009

SEO on images is really important. Every picture is another opportunity to use the keyword(s) you’ve been optimizing for, and images.google.com, actually generates a surprising amount of traffic if you optimize well for an image that everyone likes. The Brown Spectator, for example, at one time was the #1 entry on
images.google.com when you searched Mitt Romney (although it’s not anymore).
Mitt Romney
I’m not really sure what it was that made the image drop instantly from #1 to some super-low, untracable page, but that’s what happened. Needless to say, it was there for a bit, and in the days that it was there, the image generated a surprising amount of traffic. It was the first time I realized how important image SEO is.

The point isn’t that every image will drive astronomical amounts of traffic to your site everyday. But if you use good image seo consistently, overtime, your site will generate a lot of traffic that you wouldn’t have seen otherwise. It is to say, if each image you post generates one extra hit a day, and you have 100+ images on your site… overtime, that’s a lot of visits.

So it begs the question, what is good image SEO? Peruse the following articles, and find out.

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